What product managers need to know to create powerful customer experiences The experience that customers of our products encounter impacts the value they find in our products. The customer experience is intertwined with customers' perceptions of value. To explore customer experience, I talked with two people who …
Interviews/Podcast
TEI 293: FAST Goals for better aligned product projects- with Jeannine Siviy
How three powerful questions can lead to better product management I hosted a virtual summit in April this year (www.theeverydayinnovator.com/summit) and I met many wonderful people. One introduced me to her Slinky Dog metaphor for product management and a methodology called FAST goals. She calls FAST goals a …
[Read more...] about TEI 293: FAST Goals for better aligned product projects- with Jeannine Siviy
TEI 292: The essential skills for product manager doers – with Karen Holst
How product managers can break through the barriers that are keeping them from taking action Product managers are doers. We make change happen. We are mini-CEOs after all, right? Here is the big difference between being a product manager and a CEO; CEOs actually can make change happen. They have the authority to do …
[Read more...] about TEI 292: The essential skills for product manager doers – with Karen Holst
TEI 291: Marketing timing and trends impact product management – with Jerry Abiog
What product managers can do when you launch a product at the wrong time Times change, trends start, and trends die. Remember those friendship bracelets made of rubber brands? They were so popular with students that many schools prohibited them because they became a source of distraction. A few months later the trend …
TEI 290: What product managers must know about Customer Development and Lean Startup – with Steve Blank
How product managers can boost innovation in companies large and small In 2012 I read a book titled, Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company. It's a book that spoke to me. It tied together many of my experiences and I helped me put them into a framework. It shared the need to get …
The primary responsibilities for an organization are product management and innovation. They deliver value to customers. They're also exciting responsibilities for those properly equipped. That is my job - equipping product managers and innovators. 